THURSDAY,
MARCH 23rd

FRIDAY,
MARCH 24th

SATURDAY,
MARCH 25th

SUNDAY,
MARCH 26th

EVENTS CALENDAR 2017

h. 12.00 a.m.

Workshop

How to unveil the Artistic Perfumery in Iran? 

Constraints and Opportunities

with Alireza Khazal - Owner at LuxAssist &Co


Video - Material




h. 1.00 p.m.

Announcement of the finalists of the Art and Olfaction Awards

with Saskia Wilson-Brown - Founder of the Institute for Art and Olfaction (Los Angeles)


Video - Material




h. 2.30 p.m. 

Book presentation

L'odore della scrittura

with Stefania Giannino - Art Creative Director of Nobile 1942

and Patrizia Finucci Gallo - Writer and Journalist


Video - Material




h. 3.30 p.m. 

Book presentation 

I mestieri del lusso nel mondo antico

with Prof. Giuseppe Squillace - University of Calabria


Video - Material

 

 


h. 4.30 p.m.

Lecture

Senses in branding products and services

with Marta Siembab - Senselier


Video

 

 

h. 9.45 a.m. 

Performance and Talk Show

Ugly or beautiful: aesthetic in perfume creation

A brief itinerary through the Art of Perfumery  

with Christophe Laudamiel - Master Perfumer

Karen Marin - Business development manager Parfums Givenchy 

and Sarah Colton - Perfume and lifestyle journalist and writer; Author of book, Bad Girls Perfume


VideoVideo2 - Material

 

 


h. 12.00 a.m.

Conference

Staying ahead: how to remain creative in today's competitive niche perfumery

with Dr. Claus Noppeney - Bern University of Applied Sciences

and Dr. Bodo Kubartz - Managing Director of Passion and Consulting


Video - Material

 

 


h. 2.00 p.m.

Presentation

Protection of a fragrance: how good are the news?

with Eric Schahl - Inlex Partner - European Trademark Attorney


Video - Material




h. 3.00 p.m. 

Presentation 

Niche fragrances market & Art: a new deal of branding?

with Mariateresa Z. Marsi - Psychologist and Psychotherapist, Brand Consultant 

and Giuseppe Brizi - Actor and Playwrighter


Video - Material

 

 


h. 4.30 p.m.

Discussion Panel

E-Commerce in Niche Perfumery 2017: Opportunities and Pitfalls

with Haryo Sedhono - E-Commerce Consultant


Video - Material

h. 10.30 a.m.

Conference

Les parfums naturels ont-il un avenir en parfumerie?

with Nicolas de Barry - Parfumeur Créateur


Video - Material

 

 


h. 11.30 a.m.

Conference

Perfumery of the '70s

with Patricia de Nicolaï - President of Osmothèque


Video - Material

 

 


h. 12.30 a.m. 

Olfactory Laboratory

The scent of Eden

by Mouillettes & Co

With Emanuela Rupi and Sara Ravo


Video - Material

 

 

 

h. 3.00 p.m.

Lecture

Scent surprises: prepare to be shocked!

with Eddie Bulliqi - Independent Perfume Writer 


Video - Material

 

 


h 4.30 p.m.

Conference

Olfactory itinerary through several Gardens of Eden where fragrance plants are the protagonists 

with Wanda Benati - Blogger & Travel Consultant

Owner and Editor of www.viaggieprofumi.it


Video -  Material

 

h. 10.30 a.m.

Conference

Evolution of Cosmetics 

The modern cosmetic evolves toward higher performance 

Dr. Giovanni D'Agostinis - Chemist-Cosmetologist and Scientific Director of Kosmetica 

Dr. Margherita Costabile and Dr. Maria Giampetraglia - Creasens Group


Video - Material

 

 


h. 11.30 a.m. 

Conference

Psychology of the perception of smells and fragrances

with Dr. Anna D?Errico - Neurobiologist and Blogger


Video - Material

 

 


h. 2.30 p.m.

#MemorieProfumate

The story of the Italian Fragrance Day through people?s pictures and emotions 

by Accademia del Profumo


Video - Material

 

 

Workshoèp

EVENTS CALENDAR 2017




THURSDAY, MARCH 23rd


h. 12.00 a.m.

Workshop

How to unveil the Artistic Perfumery in Iran? 

Constraints and Opportunities

with Alireza Khazal - Owner at LuxAssist &Co


Video - Material




h. 1.00 p.m.

Announcement of the finalists of the Art and Olfaction Awards

with Saskia Wilson-Brown - Founder of the Institute for Art and Olfaction (Los Angeles)


Video - Material




h. 2.30 p.m. 

Book presentation

L'odore della scrittura

with Stefania Giannino - Art Creative Director of Nobile 1942

and Patrizia Finucci Gallo - Writer and Journalist


Video - Material




h. 3.30 p.m. 

Book presentation 

I mestieri del lusso nel mondo antico

with Prof. Giuseppe Squillace - University of Calabria


Video - Material

 

 


h. 4.30 p.m.

Lecture

Senses in branding products and services

with Marta Siembab - Senselier


Video - Material



FRIDAY, MARCH 24th


h. 9.45 a.m. 

Performance and Talk Show

Ugly or beautiful: aesthetic in perfume creation

A brief itinerary through the Art of Perfumery  

with Christophe Laudamiel - Master Perfumer

Karen Marin - Business development manager Parfums Givenchy 

and Sarah Colton - Perfume and lifestyle journalist and writer; Author of book, Bad Girls Perfume


Video - Video2 - Material

 

 


h. 12.00 a.m.

Conference

Staying ahead: how to remain creative in today's competitive niche perfumery

with Dr. Claus Noppeney - Bern University of Applied Sciences

and Dr. Bodo Kubartz - Managing Director of Passion and Consulting


Video - Material

 

 


h. 2.00 p.m.

Presentation

Protection of a fragrance: how good are the news?

with Eric Schahl - Inlex Partner - European Trademark Attorney


Video - Material




h. 3.00 p.m. 

Presentation 

Niche fragrances market & Art: a new deal of branding?

with Mariateresa Z. Marsi - Psychologist and Psychotherapist, Brand Consultant 

and Giuseppe Brizi - Actor and Playwrighter


Video - Material

 

 


h. 4.30 p.m.

Discussion Panel

E-Commerce in Niche Perfumery 2017: Opportunities and Pitfalls

with Haryo Sedhono - E-Commerce Consultant


Video - Material


SATURDAY, MARCH 25th


h. 10.30 a.m.

Conference

Les parfums naturels ont-il un avenir en parfumerie?

with Nicolas de Barry - Parfumeur Créateur


Video - Material

 

 


h. 11.30 a.m.

Conference

Perfumery of the '70s

with Patricia de Nicolaï - President of Osmothèque


Video - Material

 

 


h. 12.30 a.m. 

Olfactory Laboratory

The scent of Eden

by Mouillettes & Co

With Emanuela Rupi and Sara Ravo


Video - Material

 

 

 

h. 3.00 p.m.

Lecture

Scent surprises: prepare to be shocked!

with Eddie Bulliqi - Independent Perfume Writer 


Video - Material

 

 


h 4.30 p.m.

Conference

Olfactory itinerary through several Gardens of Eden where fragrance plants are the protagonists 

with Wanda Benati - Blogger & Travel Consultant

Owner and Editor of www.viaggieprofumi.it


Video -  Material



SUNDAY, MARCH 26th


h. 10.30 a.m.

Conference

Evolution of Cosmetics 

The modern cosmetic evolves toward higher performance 

Dr. Giovanni D'Agostinis - Chemist-Cosmetologist and Scientific Director of Kosmetica 

Dr. Margherita Costabile and Dr. Maria Giampetraglia - Creasens Group


Video - Material

 

 


h. 11.30 a.m. 

Conference

Psychology of the perception of smells and fragrances

with Dr. Anna D?Errico - Neurobiologist and Blogger


Video - Material

 

 


h. 2.30 p.m.

#MemorieProfumate

The story of the Italian Fragrance Day through people?s pictures and emotions 

by Accademia del Profumo


Video - Material

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