Event Agenda

  • Mar312011

    h 10.00 a.m.
    Press conference
    Opening press conference for the third edition of Esxence

    Maurizio Cavezzali, President of I.C.E. – member of the Promoting Committee
    Celso Fadelli, CEO of Intertrade Europe Group – member of the Promoting Committee
    Silvio Levi, President of Calé – member of the Promoting Committee

    Operators only

    Esxence 2011 - Conferenza Stampa

    h 10.30 a.m.
    Preview
    Artistic Perfumery and the European market – a glance at the datas
    Introduction by Silvio Levi, co-founder of Esxence

    Operators only

    Preview S. Levi - Profumeria Artistica e mercato europeo

    h 11.30 a.m.
    Round table
    Artistic Perfumery meets environment: the demand of biological raw materials
    A chance for sustainable agriculture?
    Chairman: Antonio Cianciullo, La Repubblica (Italy)

    Sandro Serenari, E.qo (Italy)
    Marco Maffei, MM Fragrances (Italy)
    Simona Savelli, Extrait.it (Italy)
    Elena Casolari, ACRA (Italy)
    Patrizia Canova, ACRA (Italy)

    Operators only

    S. Serenari E.qoM. Maffei MM Fragrances

    h 5.30 p.m.
    Round table
    Artistic Perfumery and the European market:
    Experiences and projects from the main countries
    Chairman: Silvio Levi with Celso Fadelli (Italy)

    Lorenzo Villoresi, Lorenzo Villoresi Firenze (Italy)
    David Frossard, Different Latitudes (France)
    Yuri Antipov, Soling (Russia)
    Filippo Barbero, Bomonde (Spain)
    Angel Urteaga, Perfumeria Urbieta (Spain)
    Herbert Stricker, HS Style – Classic Parfums (Germany)
    Madeleine Florescu, Madison Perfumery (Romania)

    Operators only

    S. Levi CaléC. Fadelli Intertrade Europe Group

  • Apr012011

    h 09.00 a.m.
    Round Table
    USA: a potential market for Artistic Perfumery?
    Problems and opportunities to develop a coherent distribution network for the promotion of the Artistic Perfumery in the USA
    Chairman: Mark Behnke Çafleurebon.com (USA)

    Marco e Simona Abaton, Abaton Top Business Niche (Italy)
    Keiko Mecheri, Keiko Mecheri (USA)
    Andrew French, Castle Forbes (UK)
    Joe Garces, Robert Piguet Parfums (USA)
    Cathy Boston, Colonial Drug Cambridge (USA)
    Shannon M. Drake, Intertrade Europe Inc. (USA)
    Celso Fadelli, Intertrade Europe Group (Italy)
    Stephen Gray, Clive Christian (UK)
    Michael Edwards, Fragrances of the World (Australia)

    Operators only

    Shannon Inertade Europe Inc.

    h 2.00 p.m.
    Round table
    Excellence in Skincare
    How can we define an artistic skincare brand?
    Chairman: Giovanni D'Agostinis, Cosmeo (Italy)
    with Roberta Donadelli, Formaggia Srl, and Guido Rovesti, Istituto Rovesti (Italy)

    Ines Ganz, Ludwig Beck (Germany)

    Case History: Aetas Salubris - Plastic Surgery Support
    Gianluca Foà, Officina Profumo - Farmaceutica di Santa Maria Novella (Italy)

    Operators only

    G. D'Agostinis CosmeoR. Donadelli Formaggia srlG. Rovesti Istituto Rovesti

  • Apr022011

    h 10.00 a.m.
    The Story of Perfumery
    The Evolution of Modern Perfumery and the Rise of Niche Fragrances
    with Michael Edwards

    Open to visitors

    h 11.00 a.m.
    Olfactory path
    Il profumo della notte
    with Francesca Faruolo, Smell Festival

    Open to visitors

    h 12.00 a.m.
    Workshop by Mouillettes & Co
    "E' vero che…?" Miti e realtà del mondo del profumo
    with Maria Grazia Fornasier and Marika Vecchiattini

    Reserved to Bergamotto e Benzoino readers

    h 2.00 p.m.
    Book presentation
    Aromi sacri, fragranze profane
    with Erika Maderna, Smell Festival

    Open to visitors

    h 3.00 p.m.
    Workshop by Mouillettes & Co
    "E' vero che…?" Miti e realtà del mondo del profumo
    with Maria Grazia Fornasier and Marika Vecchiattini

    Open to visitors

    h 4.00 p.m.
    Il risveglio del cavaliere (The Knight's Arousal)
    with Giancarlo Maresca and Lorenzo Dante Ferro, Cavalleresco Ordine dei Guardiani delle Nove Porte

    Open to visitors

  • Apr032011

    h 11.30 a.m.
    Workshop by Mouillettes & Co.
    "E' vero che…?" Miti e realtà del mondo del profumo
    with Maria Grazia Fornasier and Marika Vecchiattini

    Open to visitors

    h 2.00 p.m.
    Workshop by Mouillettes & Co.
    "E' vero che…?" Miti e realtà del mondo del profumo
    with Maria Grazia Fornasier and Marika Vecchiattini

    Open to visitors

    h 4.30 p.m.
    Workshop by Mouillettes & Co.
    "E' vero che…?" Miti e realtà del mondo del profumo
    with Maria Grazia Fornasier and Marika Vecchiattini

    Open to visitors

  • Esxence 2012 Edition

    29 March 2012 - 1 April 2012

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