With determination Esxence pursues the objective of giving visibility to excellence, through high level requirements based on quality and coherence, which perfectly represent the Art of Perfumery and its creativity.
In addition, it is committed to welcoming other expressive forms of quality in fields such as, Home Fragrance, which have creative and distributive affinities with Niche Signature Perfumery.
Esxence aims to become an international and solid reference point over time for all of the brands who stand out for the quality of their offerings, marketing choices, and their distinctive distribution of Niche Signature Perfumery.
The aim of Esxence is to create a meeting opportunity for the producers of Artistic Perfumery, therefore only the parent companies are authorized to exhibit.
So as to realise an exhibition which represents a gathering of the most particular offerings in the sector, also able to give opportunities to new creative realities that aspire to enter this field, very strict criteria have been defined.
The brands, whose applications for admission will be considered by the Technical Committee, must have, at least, a general profile that corresponds to the following criteria:
If the profile is consistent with the description found above, the following criteria concerning the distribution features will be taken into consideration:
The concession holders must be able to offer precise information on the history, the philosophy and the artistic qualities of the products in order to communicate these competently and correctly to the end users. Relative hard copy, digital and on line documentation must be provided to Esxence together with the samples.
In the event that the Brand has been recently introduced onto the market and/or does not yet have a consistent presence and/or has not yet defined an international distribution strategy, it will be taken into consideration exclusively as a Spotlight brand clearly highlighting its growing profile.
The organising Committee deals with the ideation, planning and realisation of Esxence, with the assistance of the organisational team.
It has the responsibility to manage the following activities:
Composition of the Organising Committee:
The members of this team have the duty to express a judgement on the list, including all those brands that applied.
In particular they have to make a selction in order to define three categories:
1. Brands admitted to Esxence as Main Brands
2. Brands admitted to Esxence as Spotlight Brands
3. Brands not admitted to Esxence
Subsequently, the Organising Committee will analyse the results and will draw up the first definitive list which will be published on the website www.esxence.com and will become official after the possible new entries, coming from the waiting list created after the application deadline.
Composition of the Technical Committee
The members, chosen by the Organising Committee, will be Italian, European and Extra European distributors and retailers,. 8 candidates will be selected in the order to form a panel of experts able to analyse and evaluate the brands list. The role of President of the Technical Committee will be assigned, in rotation to one of the members of the Organising Committee, voted by majority and he will remain in charge for one year.
Each member selected who will then confirm his or her availability to take part in the Technical Committee, will be asked to express his or her opinion filling up the specific form and sending it back to the Organiser by email. There will be a limited period of time for the evaluation.
Each member will have free access to the documentation provided by the brands and will receive the documents and samples of the brands that apply for the first time.
The list of the candidates among whom the members of the Technical Committee will be selected will be published, but the names of the members who will be awarded memberships will not.
For each member of the Technical Committee, at least one substitute member will be identified to replace the official member with immediate effect in the event of his/her resignation or the non-fulfilment of his/her duties within the terms agreed and defined in the letter of appointment.
Composition of the 2021 edition Technical Committee